Placebase

Did Apple Buy Placebase to Replace Google Maps?

Apple is scooping up new talent left and right these days. After purchasing PA Semi to help them design their own microprocessors, Apple has bought the mapping outfit Placebase. Could this signal a further divide between Google and Apple?

Google provided the data and helped develop the Maps iPhone application from the very beginning. Now Jaron Waldman, founder and former CEO of Placebase, is a member of the Apple Geo Team.

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