Spotify in early talks to acquire Ringer podcast network
Submitted by Marshall Walker on
There may be another streaming war over the horizon, but instead of movies and television, service providers such as Spotify are looking to scoop up popular podcasts. While Apple has typically stayed away from creating its own podcasts, the two companies may be looking to acquire third party creators to entice more listeners to subscribe to their music streaming services. According to The Wall Street Journal, Spotify's first big move will be to purchase the Ringer, a network of sports and pop culture podcasts headed by ex-ESPN analyst Bill Simmons.